Who Owns My Cruise Line? A Guide to Cruise Line Parent Companies

who owns celebrity cruise line

By making this smart choice, it was able to secure contracts in Bermuda, making them the best choice for visitors. Royal Caribbean Group, a trusted cruise line company that offers many cruises. That said, Celebrity Cruises offers guests a unique experience you won’t find on any other line.

Royal Caribbean Cruises, History, Destinations and Itineraries

In this article, you’ll learn who owns Celebrity Cruises, the history of this popular cruise line, and what to expect if you choose to take one of their luxury cruises. Find out the history of this premium cruise line and what it has to offer to cruisers today. In 2011, Celebrity Mercury was sold by Celebrity fleet to become Mein Schiff 2 for TUI Cruises.[24] The fourth Solstice-class ship the Celebrity Silhouette entered service in 2011.

Current CEO and Management Team

Royal Caribbean and Celebrity may make huge loyalty program change - TheStreet

Royal Caribbean and Celebrity may make huge loyalty program change.

Posted: Fri, 29 Sep 2023 07:00:00 GMT [source]

One of the well-known cruise lines run by the Royal Caribbean Group is Celebrity Cruises. Royal Caribbean Group is a publicly traded corporation and one of the largest cruise companies in the world, with a market capitalization of over $16.08 billion as of 2023. The Chandris Group, based in Greece, founded Celebrity Cruises in 1988, and in 1975, they merged with Royal Caribbean Cruise Line. Below, we break down which cruise line parent companies own which cruise line brands, as well as where those parent companies are domiciled. By actively seeking opportunities for growth and expansion through acquisitions and mergers, Celebrity Cruises has demonstrated its commitment to staying at the forefront of innovation within the cruise industry. These strategic moves have contributed greatly to enhancing guests’ experiences onboard.

Holistica Destinations

This program gives young travelers a wide range of activities that are both educational and fun. The cruise line’s fleet includes well-known ships like the Celebrity Beyond, Celebrity Apex, Celebrity Edge, and Celebrity Summit. This means that every customer will have an experience that is completely tailored to them. Celebrity Cruises has had several changes in leadership throughout its history. It’s important to note that Lisa Lutoff-Perlo’s time as CEO and President of the company until May 2023 was a time of strategic vision.

Silversea Cruises

who owns celebrity cruise line

She spearheaded initiatives such as the transformative “Edge Class” ships that revolutionized modern luxury travel. The impact of Celebrity Cruises on the cruise industry cannot be overstated. The line’s commitment to sustainability is also commendable; it strives to minimize environmental impact while offering unforgettable vacations. The famous name Celebrity Cruises is often linked to luxury on the water. The Royal Caribbean Group, a well-known parent company, owns and runs Celebrity Cruises.

Celebrity Cruises

After being promoted to Vice Chair of External Affairs for Royal Caribbean Group, Laura Hodges Bethge was able to take over as President and CEO. From her time as executive vice president of shared services operating roles, she brought a lot of useful knowledge with her. She was also based in Shanghai as vice president of market development where she oversaw commercial operations for this strategic market. Celebrity Cruises’ impact on the cruise industry is evident through its redefinition of luxury cruising standards.

Other ships in the Solstice Class are Celebrity Equinox, which launched in summer 2009; Celebrity Eclipse, which came in spring 2010; and Celebrity Silhouette, which debuted in summer 2011. The final Solstice-class ship, Celebrity Reflection, launched in October 2012 with a capacity of 3,030 passengers. Celebrity Cruises started with one cruise ship, the Meridian, until a second cruise ship, the Horizon, entered service in 1990.

But the company who bought them decided to withdraw their ships from this service. Celebrity Cruises was founded in 1988 by Chandris Group, a former Greece-based cruise line. Chandris Group initially operated cruises to Bermuda and characterized themselves as an option for the lower-end cruise passenger market. What sets Celebrity Cruises apart from Royal Caribbean Group’s other offerings is it offers a more premium experience.

You can do this through a stockbroker, either on an online platform from your computer or smartphone or in person. You have to request the benefit in advance of sailing which you can do through the cruise line’s website and you can use it on every cruise you take, except for any Galapagos Islands sailings with Celebrity Expeditions. As of January 2024,[update] the line operates 28 ships and has three additional ships on order. First and foremost of these is the Magic Carpet, a tennis court-sized moveable deck that is cantilevered off the side of the ship and can move up and down -- as low as Deck 2 and high as Deck 16.

In addition to sustainability efforts, Celebrity Cruises also has exciting expansion plans in store. They have announced new ships will be added to their fleet over the next few years, each designed with cutting-edge features and amenities. These ships will offer even more options for travelers who crave modern luxury combined with exceptional service. Furthermore, Celebrity Cruises recognizes that personalized experiences are essential for today’s discerning travelers. Their future plans involve enhancing onboard services through technology and data analysis. This means guests can expect tailored recommendations based on individual preferences, making each cruise feel truly unique and special.

This addition allowed Celebrity Cruises to broaden its itineraries and offer exciting new destinations for cruisers to explore. The company keeps pushing boundaries and redefining what it means to sail in style, with plans for even more ground-breaking ships, including those running on liquefied natural gas (LNG). Celebrity Cruises was a sub-brand created by the Chandris Group specifically for cruises to Bermuda. The cruise line was created because the main cruise brand of the group, Chandris Fantasy Cruises, was seen as being at the lower end of the cruise market. The Retreat is an exclusive experience for cruisers with private dining options, enhanced cabins, and outdoor plunge pools. With the extra space, Celebrity Cruises shook up the cruise industry with the introduction of its top deck Lawn Club -- an oasis of real grass perfect for picnics, lounging and playing classic lawn games like bocce ball.

The other major cruise line that forms part of the Royal Caribbean Group is Silversea Cruises, the luxury cruise line, which was fully acquired in 2020. Celebrity Cruises is currently part of the Royal Caribbean Group, and has been since 1997. It was originally formed by Chandris Cruises, a group based in Greece, but the brand was sold to Royal Caribbean in 1997.

who owns celebrity cruise line

They plan to expand into new destinations globally and introduce innovative onboard features on upcoming ships. This indicates their continuous pursuit of progress without any indication of slowing down. Celebrity Cruises has always been at the forefront of innovation and luxury in the cruise industry. Celebrity Cruises is constantly evolving to meet the changing needs and desires of its guests.

The Bistro on Five creperie also transitioned to Sushi on Five, an a la carte sushi restaurant, in 2016. The ships gained several of the most popular features that debuted on the Solstice Class, including a creperie and Italian steakhouse. Celebrity Constellation was the first to receive the dramatic makeover when it went under the knife in spring 2010. Infinity (November 2011), Summit (January 2012) and Millennium (April 2012) followed. In 2004, Celebrity launched its Xpedition sub-brand with the 98-passenger Celebrity Xpedition (48 passengers as of 2019), which was formerly known as the Sun Bay I and built in 2001.

However, they have always been dedicated to offering the highest level of luxury. The Royal Caribbean Group now owns it, which is propelling the business to new heights and providing travelers looking for an unforgettable cruise with the ideal blend of luxury and innovation. Celebrity cruises are interesting for more reasons than just the countries they visit. There are a lot of things for guests to do, from the glitz and glam of onboard casinos and live shows to the fun of parties and bars.

Her portfolio also included the leadership of supply chain, travel services, port services, workplace solutions and real estate. Another significant merger occurred in 2008 when Royal Caribbean Group purchased Pullmantur Cruises, a Spanish-based company. This move not only expanded Celebrity Cruises’ reach into the European market but also provided access to Pullmantur’s modern fleet of ships. Acquisitions and mergers have played a significant role in shaping the landscape of Celebrity Cruises.

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